“It’s our business to offer the best possible product to our guest, whether it’s a ski run or a carbon offset. But all carbon offsets are not equal. We choose to work with [The Climate Trust’s] Colorado Carbon Fund because we could see how dollars donated by our guests actually result in new projects that reduce CO2 emissions. We can track these projects, touch them, visit them, and we can show that they wouldn’t have happened without the fund.”
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